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How to Book More Weddings in 2026 with One Simple Strategy
June 27, 2025 Tom Frost

How to Book More Weddings in 2026 with One Simple Strategy

Posted in Uncategorized

As wedding photographers, we’re constantly thinking a few steps ahead—whether that’s anticipating a tearful first look or planning for next year’s booking season. If you’re wondering how to grow your wedding photography business in 2026, it’s time to start thinking strategically now.

One of the most effective (and often overlooked) tools for generating new bookings? Thank you cards.
Yes—those little notes your clients send after their big day could become a powerful part of your referral marketing strategy.

Here’s how I use thank you cards, with Wedprint Pro, to grow my wedding photography bookings—and how you can too.

Tom Frost thank you card


Why Thank You Cards Matter for Your Wedding Photography Business

After the wedding, most couples are looking for ways to thank their guests. This is a golden opportunity for photographers. By offering custom-designed thank you cards, you:

  • Provide an added-value service your clients will appreciate

  • Keep your brand in front of potential new couples

  • Create long-lasting, physical marketing in the homes of people who just attended a wedding you photographed

Every thank you card your couple sends becomes a mini portfolio piece—landing directly in the hands of friends, family, and (you guessed it) newly engaged guests. Plus with the AR function, they are able to view a video or slideshow of your work getting a real feel for your style of photography.


How Wedprint Pro Makes This Easy

I created Wedprint Pro to streamline this process. We offer high-quality, customisable thank you cards that are quick to design and easy to order.

But here’s the best part: you can include your branding on the back.
Tastefully adding your name, logo, and website turns every card into a subtle but effective marketing tool.

When 100+ guests receive these cards, you’re not just reminding them of the couple’s wedding—you’re reminding them of the person behind the lens.


The Step-by-Step Strategy

1. Offer thank you cards to your clients post-wedding
Position it as a helpful, optional add-on. Most couples are relieved to have one more thing off their plate—and they trust you to make it look beautiful. Or alternatively share your personalised code so they can design their own and receive a small discount.

2. Use Wedprint Pro for professional results
Their platform is user-friendly and offers modern, elegant templates, making it easy to create customised cards that look premium.

3. Your branding is included (subtly)
When you use your personalised code your logo, contact details and QR link are added to the back of every card. This is key—it’s how people know who was behind the beautiful images.

4. Consider a booking incentive
You could include a gentle call to action on the back of the card:
“Getting married? Mention this card for 10% off 2026 wedding photography packages.”
It’s non-intrusive but gives potential clients a reason to reach out.


Why This Works

This strategy works because it hits all the right points:

  • Referrals are more powerful when they’re visual
    Guests have already seen your work at the wedding. The thank you card is a tangible reminder.

  • It’s low-effort marketing
    You design the card once. Your client handles the distribution. You just sit back and let your name make the rounds.

  • It sets you apart
    Many photographers don’t offer this. By providing a complete experience—from the first inquiry to post-wedding details—you become memorable.


Final Thoughts

If you’re looking to grow your wedding photography bookings in 2026, don’t wait for engagement season to roll around. Start now by turning each 2025 client into a marketing partner—with thank you cards doing the legwork for you.

With Wedprint Pro, it’s easy, fast, and professional—and your name stays top of mind long after the wedding day.


Ready to give it a try?
Check out Wedprint Pro and explore their thank you card options today. Small step now = big results later.

Wishing you happy, full diaries,

Tom Frost

WPP Founder

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